As the largest restaurant chain in Canada, Tim Hortons takes pride in being community-oriented. In small towns throughout the country, each and every Tims is a place where Canadians come together to be with family, friends, and co-workers. In one particular small town which happened to have a world-famous city name, we decided to bring the community together for the marriage of Prince Harry and Meghan Markle. The result? Almost 70 million earned media impressions and one really fancy wedding party.

Role: Concepting, Copywriting